Riding to Break the Cycle Marketing Manager
Global AFC acts as a social change catalyst, driving sustainable solutions to global poverty and inspiring youth to create a better world. We develop creative ways for young people to explore issues and take action, while raising funds and awareness for projects addressing global inequity.
Want to learn about marketing and promotions for a non-profit while creating meaningful social change? Interested in gaining valuable experience in a unique, youth-driven work environment?
As the Marketing Manager for the Riding to Break the Cycle (RTBTC) tours, you will play a pivotal role in the recruitment, communication and promotions for the RTBTC Pacific Coast and Europe and Cambodia bike rides. You will have direct support from the Riding to Break the Cycle Ride Manager and other members of the Global Agents for Change executive team. The position requires someone who has the ability to work autonomously and has the initiative, communication and problem solving skills required to be effective in this position.
Riding to Break the Cycle: These social change cycling tours provide a unique learning experience while generating critical discussion, funds and awareness for global poverty. Annual routes across Europe and North America have raised over $200,000 and engaged thousands of people.
Weekly commitment: 8-10 hours per week (with possibility to increase if necessary)
This position has a minimum 12 month commitment from start date.
Responsibilities
Internal Communication
o Manage and coordinate communication between promotional officers to ensure they have the information needed to promote and recruit riders for the tours.
o Gain information and analyze target markets for each of the rides.
o Report weekly to the RTBTC Ride Manager.
o Manage a team of 2-4 promotional officers.
o Manage schedules and deadlines and maintain consistent cross functional communication.
o Identify new marketing opportunities.
External Communication
o Design and implement a marketing project that targets markets for potential rider recruitment.
o Coordinate with the Global AFC communications committee and promotional officers to ensure consistent and up to date information is being communicated correctly and effectively.
o Collaborate with community members interested in volunteering with RTBTC.
o Post information and updates online and disseminate information to supporters.
o Ensure marketing initiatives are executed effectively and within budget through regular analysis and reporting of marketing success.
The successful applicant will possess the following skills and experience:
o Excellent written and verbal communication skills.
o Detail-oriented and organized.
o Flexibility and consistency in volunteer hours.
o Ability to work in a team and independently.
o Experience in social media and online marketing a must.
o Expertise SEO and other web marketing expertise is an asset.
o Experience in marketing in nonprofit industry an asset.
o An interest in the non-profit sector and creating meaningful social change.
To Apply
Please send your resume and a short statement of interest to volunteer@globalafc.org.
Start time - immediately
Global AFC was founded in 2007 by a group of young professionals, university students and social change agents from Vancouver, Canada. We empower young leaders and social change agents through innovative projects, mentorship, education, outreach and events. The organization is growing rapidly and counts multiple major programs and over 200 volunteers around the world.
For more information please visit www.globalafc.org
- Location: Lower Mainland
- it's NOT ok to contact this poster with services or other commercial interests
PostingID: 1452722911